PODCAST
LATEST EPISODE
Podcast: Play in new window | Download
Joe Pulizzi Leverage Your Book as a Marketing Tool with Joe Pulizzi What does it take to stand out in a noisy world of content and build a legacy that lasts? In this episode, I’m joined by Joe Pulizzi, bestselling author and one of the pioneers of content marketing, as he shares his insights on using books as a cornerstone of your marketing strategy, finding your unique “content tilt,” and creating meaningful impact through storytelling and service. Leverage Your Book as a Marketing Tool Summary So you want to write a business book? Before you retreat to that cabin…