CONFERENCE
JOIN US FOR the 10th ANNUAL AOC!
We’re back! Coming this October 9th and 10th, we’ll be hosting our 10th annual Agents of Change Digital Marketing Conference right here in Portland, Maine! 🦞
Register Now!Our signature in-person event is filled with amazing speakers, incredibly networking opportunities, and everything you need to grow your business and your career!
But don’t take our word for it! Here are just a few responses from our post-event survey of last year’s event:
- “The conference inspired and uplifted me! A truly remarkable and insightful conference in the heart of downtown Portland.” – Kelsey Munksgaard
- “The speakers were terrific and the variety of content was really diverse.” – Sara Pinto
- “The conference was great – I learned so much! I really liked how the schedule was built this year with various topics on one day and then the deep dive the next.” – Anonymous
- “This conference was my first event post-Covid and it was such a nice (inspiring!) reminder that going to an in-person event can fast track about 1-2 years of articles/webinars/tweets etc.” – Adam Barker
WHY ATTEND IN 2024
1 CONNECT
Take advantage of a full day of networking opportunities. Make connections with local professionals and get face time with the experts on stage. Every year we see relationships forged that can change the course of your business and your career!
2 LEARN
Discover the latest strategies for SEO, AI, social media, analytics, and more. At AOC you’ll discover what you need to know to succeed today, and what you should be paying attention to prepare you for tomorrow.
3 GROW
Whether you’re just starting out or you’re a seasoned pro, you’ll be exposed to new ideas that will fuel your professional growth. You’ll leave with actionable items that will help your company drive more leads and sales online.
THE LOCATION
Abromson Center at USM in Portland, Maine (Directions)
We’re going back to our roots and back to breakout sessions for more focused learning!
SPEAKERS
There are infinite use cases for AI, some trivial, some powerful. Many are famous for boosting speed and efficiency, but for boosting quality? Insights? Not so much.
Join us in a full-day workshop and walkthrough of a comprehensive AI framework for B2B marketing, based on hundreds of hours of research, experimentation and iteration.
- Full-funnel AI framework for lead generation, from the top to the bottom
- Full-cycle AI framework for content marketing, from creation to promotion to measurement
Yes, we’ve entered a new era where AI has changed everything …or maybe not. Our audience hasn’t changed. Their needs haven’t changed. Their perception of quality hasn’t changed. In fact, the most important things haven’t changed at all.
This presentation will show you how AI can make you better at the basics and go farther into the tactics you love most about marketing.
No need for subscriptions to fancy AI tools, but a ChatGPT Plus account is highly recommended.
In this session, you’ll discover how AI tools like Descript and Pictory.ai are reshaping video marketing, offering unprecedented efficiency and creativity. Learn how Descript enhances your editing process with features like auto-transcription and overdubbing, while Pictory.ai quickly converts written content into concise, engaging videos. You’ll leave with practical skills to improve your production workflow and extend your content’s reach.
In an age of AI and content saturation, how can one ensure their message is being seen, but more importantly, heard, using digital media without the constant pay-to-play model? We are finding ourselves pushing to move our brands to the top of a sea of samesies. What we do is not unique, but how we do and share it can be. The key is to capture attention, amplify our message, and keep our audience coming back for more. Ultimately, we are becoming a destination that attracts the right leads to your message without the constant need to spend more money on ads.
In this fast-paced, example-filled session we’ll learn:
- How earned media allows you to accomplish what used to be only possible with paid.
- Best practices to turn your followers into true fans, your clients into advocates and your community into collaborators without an ads budget.
- The art of capturing attention organically for today’s consumer and the flywheel formula and tools it takes to keep it.
- How to take your message and become the “stand out” take-notice brand amongst the sea of “samesies”.
Learn how to align visitor intent, visitor experience, and your goals on your website to dramatically increase your conversion rate. This will lead to more leads, subscriptions, and sales…increasing your profit while lowering your cost per acquisition.
SPONSORS
We couldn’t do it without our sponsors. These are the local and national companies that have the tools and solutions that will help your business grow.