Category: Social Media Marketing

You’re posting heavily on social media, now what? You’re creating content, is it helping your business grow? Is it helping build customer relationships? Shannon Kinney is Founder and Client Success Officer at Dream Local Digital. Shannon has over 20 years of experience in the development of successful Internet products, online sales and marketing strategies. She […]

By now everyone knows that your email list is gold, as far as your business is concerned. Unlike social media sites such as Facebook, where you’re basically just “renting space”, your email list is your very own property, as well as an invaluable business commodity. But in this ever changing and evolving world of mobile […]

With all of the live streaming platform options out there, Facebook decided to throw their hat in the ring, too. And the result is pretty impressive. If you’re a small business and you aren’t currently taking advantage of this shiny new toy, then you need to check it out. Because if you’re not using it, […]

With so many social platforms to choose from, how do you know which ones work best for your business? And once you find those two or three that let you really engage with your audience, what kind of content do you need to put out there to keep them interested and engaged? The key is […]

With so many advertising platforms out there, why should you choose Facebook, and what benefits does it offer over the other options? One of the biggest differences with Facebook compared to Google – for example – is that where Google helps you find new customers, Facebook helps new customers find you. Facebook boasts a huge […]

We all know by now that Pinterest has proven itself as more than a wedding planning and DIY platform. More and more businesses are seeing the power of using Pinterest to market and grow. By following a few basic “rules”, you can effectively locate and market to your audience using Pinterest. Making sure you know […]

By now you already know the importance of having a strong email list. It’s more than just numbers, you need to find the exact people that will engage with you, read your content, and buy your products and services. So where do you find them and how do you keep them? Facebook ads can be […]

Does the thought of putting on a live webinar scare you? Or maybe you’ve been hosting some live webinars but just aren’t getting the attendance or conversion rates that you’re hoping for. Don’t give up, maybe your structure just needs a little tweaking. By just following a few key tips and utilizing some handy tools […]

When it comes to writing web copy, you probably thank your lucky stars you can hire a copywriter to do it for you. But if you can’t afford that luxury, or are just determined to do it yourself, you may have sorely underestimated how difficult it can be. The first thing you need to remember […]

It is possible to build a business around your passion, people are doing it everyday. But aside from passion and commitment, what separates the successes from the failures? Making sure you are not a carbon copy of other businesses in your niche is a great first step. Think about how you can differentiate yourself, even […]