Tag: blog

We often discuss the importance of email marketing on this podcast, and this episode is no different. There is no other platform that allows you to own your continually curated list, and no fear that it could all disappear tomorrow if Facebook or any other platform you use to market on suddenly disappeared. That email […]

What metrics are your company looking at to gauge your performance – and that of your clients – when it comes to marketing? How could you do a better job marketing, measuring and reporting those results? The answers, according to Dustin Clark of Element Three, lies in your marketing value chain. By using this strategy, […]

Have you noticed that your blog traffic is dropping off? Or that certain posts aren’t bringing in as much traffic as they used to? Perhaps you’ve been blogging since 2005 and you’ve got a lot of blog content that’s no longer relevant. If any of these sound like your situation, it might be time to […]

We love to receive feedback, comments and questions from our listeners and relish the opportunity to answer any specific questions or pain points that you may have. Recently we received an email from a communications and marketing student from Canada seeking some information specifically around the area of blogging. So we decided to help her […]

Does it matter how often you blog? Does more frequent posts equal more traffic? Recently I’ve been reading a lot of opinions on how frequently you should be posting. I’ve seen many bloggers suggest that the more often you post, the more traffic (and leads and business) you can generate. Looking at successful blogs like […]