Tag: branding

Discover how branding expert Rachel Honeyman transformed her business by niching down, and learn practical strategies to define your brand and attract ideal clients.

Which social media platform is best for your business? Discover the platforms that will perform best and get specific advice on how to leverage them.

Getting inbound links for any site can be a challenge, especially e-commerce sites. Here’s an ethical way of getting great inbound links for your business.

Every business and every professional has a brand, either by design or accident. Which is yours, and how do you craft one that serves you?

Are you looking for a fresh approach to your marketing or business? Stop looking at your competitors and discover how to mine ideas from other industries.

Consumers want to work with companies that align with their values. How can you take an authentic position in social media and beyond?

Discover how to deliver a clear brand message that’s on point and uses the right voice to engage your ideal customer.

Would you start sending people to your website before you’ve even created it? Well, the same idea applies to all aspects of your marketing plan.

Every good brand needs three good, strong legs to stand on; verbal identity, visual identity and value identity. Mike Kim has been working with top brands.

Video marketing experts like Amy Landino understand and appreciate the effect that video has for boosting conversion rates, increasing click-through rates, and building trust and authority for your brand.