Tag: rich brooks

Steve Chou has cracked the code on how to effectively communicate with his customers online.   By successfully utilizing Facebook Messenger’s marketing opportunities – i.e., chatbots – he’s been able to find an alternative way to communicate with his customers outside of email, find new ways to get his content out there, use customized segmentation […]

After running a couple of pizzerias and having to figure out the promotion and advertising on his own, Bruce Irving turned his pizza shop business into a full on restaurant marketing juggernaut, helping not only his own businesses, but others see dramatic growth as well. Since he started in those pre-social media days and was […]

When businesses go looking for expert advice on how to drive business growth through LinkedIn, AJ Wilcox has earned that reputation for knowing exactly how and when to utilize LinkedIn’s numerous advertising options. In terms of cost per click, LinkedIn is higher than other platforms. But what it does really well is allow for more […]

If you’re going to invest time and money into creating videos for your business, you want your ideal customers to find them and watch them. And since no one serves up more views than YouTube, your focus should start there. So how do you get those views? Tim Schmoyer understands what YouTube wants, and he […]

The goal in marketing is to reach, engage, and convert your followers, but how do you accomplish that? By creating content that people actually want and need. Michael Brenner knows the importance that empathy and storytelling play in marketing, and shares how brands can tap into this by acting as publishers instead of just creators […]

A pillar post is like the bricks and mortar that support your website, your business, and help to define your brand. A pillar post improves your SEO, raises your search visibility, and drives traffic from Google to your website. Christine Whittemore understands what goes into an effective pillar post and how to draw readers and […]

Behavioral science, and the research we gain from it, helps us to understand an individual’s buying habits and decision making process. Nancy Harhut is passionate about the impact that behavioral science has on marketing, and teaches effective persuasive techniques to businesses so they can really learn to move the needle to increase leads and sales. […]

Of all the social media platforms, Facebook is probably the one that changes most frequently and most dramatically. What worked so well last year, or last month, or even yesterday, is dead in the water today. In today’s episode we speak with Michael Stelzner of Social Media Examiner who shares with us evidence-based reasons on […]

Budgets sound cheap. Budget travel, budget hotel, budget wedding. Budgets also sound restricting. What’s the budget? Keep to the budget! Don’t go over the budget!! But budgets are really about understanding how much your clients are worth, how much it costs to acquire and keep them, and how to make the most out of limited […]

Are you just going to “roll over” your current marketing plan into next year? With 2018 rapidly coming to a close, Rich Brooks of flyte new media shares his agency’s changing strategies for the new year. How they plan to refocus their attention and generate more leads going forward. He reminds us that if you […]