Tag: youtube marketing

Discover how to create videos that get found, watched, and drive qualified leads to your website. 

Still struggling with Facebook Ads? Go to where the grass is greener…YouTube! Discover the four steps to a compelling YouTube Ad.

It's pretty common these days for businesses to use Facebook ads for business, but have you considered the power of YouTube ads? Everyone knows that video is a powerful way to capture your potential audience's attention, and even more than Facebook, people turn to YouTube to find answers to problems they're having.

Currently one of the strongest - and often untapped - digital marketing opportunities is YouTube pre-roll advertising. You know them as those 5-30 second videos that run before the video you want to watch, sometimes giving you the option to “skip it” and go straight to your video. Sure, some people can find them annoying, but if you use them in a way that is found to be interesting or helpful, you could be nurturing a future customer.

Learn how Techsmith is using video ads on Facebook to target only their ideal customers and generate more sales. It's a campaign, and there are things all of us can take from it.

Video is probably the most powerful way to connect with your audience. They can hear your enthusiasm, see your passion, and feel like they're in the room with you. However, just creating videos aren't enough. You need to create engaging videos.

Scott Niswander swings by to chat about how to turn your passion into a viable business on this episode of the Agents of Change!